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Use Zoho Campaigns to send the email, and LumisReach to make the follow-up call. The integration auto-wires the webhooks so engagement events (opens, clicks, replies) trigger AI calls within seconds.

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What it does

  • Auto-create webhooks. LumisReach provisions the Zoho Campaigns webhooks for you. No manual cURL or webhook UI work.
  • Trigger AI calls on engagement. When a subscriber clicks a link or replies, LumisReach calls them while interest is highest.
  • Track end-to-end. Campaign sends, opens, clicks, AI calls, and outcomes show up together in the LumisReach inbox so you can see what actually converted.

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Setup

1

Connect Zoho Campaigns

Go to Settings → Integrations → Zoho Campaigns and click Connect. Sign in to Zoho and grant the campaign webhook scopes.
2

Pick the campaign

Select the Zoho campaign(s) you want LumisReach to listen to. Each campaign gets its own webhook so engagement events are scoped per campaign.
3

Build a follow-up sequence

In LumisReach, create an automation: Trigger → Zoho Campaigns engagement → choose the event (clicked, replied) → call the contact.

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Events you can listen for

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Use cases

  • Email × voice campaigns. Send a cold email through Zoho. When the prospect clicks the call-to-action, LumisReach calls them while they’re still on the page.
  • Re-engagement. Send a “we miss you” email to cold leads. Anyone who opens or clicks gets a follow-up call.
  • Suppression list. Unsubscribes flow back into LumisReach so you never call someone who opted out.

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Requirements

  • Zoho Campaigns account with API access enabled
  • OAuth authorization with campaign webhook scopes
  • No additional LumisReach cost

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Troubleshooting

Open the campaign in Zoho and confirm it’s actually sending. Webhooks only fire when subscribers engage with sent emails. Test with a small send to yourself.
Each campaign has its own webhook. Check that the LumisReach automation is filtered to the correct campaign ID, not just “any Zoho event”.
Zoho OAuth tokens expire if unused. Reconnect from the integration settings, or use the integration regularly so the refresh token stays warm.

Connect Zoho Campaigns

Set up the integration now