Skip to main content

How outbound capacity works

Two things control how fast you can dial:
  1. Phone numbers. Each can make up to 75 calls per day, the limit that protects your number reputation with carriers.
  2. Dedicated concurrent lines. Each runs one call at a time ($25 per month).
Think of phone numbers as your daily fuel. Dedicated lines are the number of lanes open on the highway.

Phone number capacity

Each phone number is limited to protect your caller ID reputation:
  • 75 calls per day per number
  • 20 calls per hour per number (burst protection)
These are industry best practices enforced automatically. Numbers that exceed these limits risk being flagged as spam by carriers.
We recommend numbers with local area codes ($5/mo). Contacts are far more likely to answer a call from a familiar area code.

Dedicated concurrent lines

Each dedicated line gives you one guaranteed simultaneous outbound call. Without dedicated lines your calls share a managed pool with other customers, which can queue during peak times. When all lines are busy, new calls queue automatically and dispatch as lines free up. TCPA compliance and DNC filtering apply throughout.

Plan by budget

Here’s what different monthly budgets get you (using numbers at $5/mo + lines at $25/mo):

Plan by goal

Know how many calls you need? Work backwards:
These estimates assume campaigns run during the TCPA calling window (8am-9pm, 13 hours) with an average call duration of 3 minutes.

What happens at the limits

When numbers are exhausted

If all your phone numbers hit their daily limit mid-campaign:
  • Remaining contacts are set to pending.
  • The campaign resumes the next day automatically.
  • Pending contacts stay queued until they dial out.

When lines are full

If all your concurrent lines are busy:
  • New calls queue automatically
  • They dispatch as soon as a line frees up
  • Order is maintained

Number health monitoring

LumisReach monitors the answer rate of each phone number over the past 7 days. If a number’s answer rate drops below healthy levels (indicating possible spam flagging), it’s automatically removed from rotation.

Recommendations

Start with 3 premium numbers and 3 dedicated lines ($105/mo). That covers 225 calls per day, enough for most small campaigns while you build number reputation.
For weekly campaigns of 500-2,000 contacts, get 10 numbers + 10 lines ($350/mo). You’ll reach 750 contacts/day and finish most campaigns in 1-3 days.
For 5,000+ contacts/week, plan for 25+ numbers + 25+ lines ($875+/mo). This gives 1,875 calls/day capacity. Consider spreading large campaigns across multiple days for best answer rates.
Studies show contacts are 2-3x more likely to answer calls from a local area code vs. a random or toll-free number. Pick an area code that matches your target market.

The math


Get Phone Numbers

Add numbers to increase your daily capacity

Get Dedicated Lines

Add lines for guaranteed concurrent calls